Welcome to Acalma Branding, where creative passion meets strategic branding. Our name, Acalma, is a fusion of my initials, A and C, and the Portuguese word “ALMA,” meaning SOUL.
If your business is the body, your brand is the soul. The loyalty and trust that you build with your audience come ideally from how your brand makes your customers FEEL, how relatable your brand is to them in a deep way.
But there’s more to our name. It also contains the word “calma,” which means ‘calm’ in Portuguese. In a world constantly in motion, we believe that what makes us FEEL calm, intrigued, and engaged has the power to captivate and connect.
So, take a deep breath, and explore how we bring this philosophy to life in every brand we touch.
Meet Anastacia Coelho, the creative mind behind Acalma Branding. Her journey is a blend of diverse experiences and international influences that converge into crafting brands that deeply resonate with diverse audiences.
Anastacia’s educational odyssey spans continents. She pursued her Business degree in her native Brazil, delved into Marketing in the vibrant state of California, and polished her skills with a master’s in Fashion Brand Management in Italy. Having lived in six different countries, travel has been her primary source of inspiration, fueling her creativity and expanding her horizons.
Her journey into the world of branding commenced in August 2020. However, Anastacia’s aspiration stretched beyond her individual growth. By April 2021, she founded Acalma Branding, transforming her lifelong vision into a reality.
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